- Where it all started - Starting with WHY?
- Start with Why
- I have a startup idea! What do I do next?
- Initial Research and Brainstorming
- How to get startup ideas?
- How to Evaluate startup ideas?
- A four-step guide to evaluating startup and new venture ideas
- Startup Ideation Process
- Additional resources
- How to validate startup ideas?
- Idea Validation: Steps and Tools for Testing Your Idea
- Lean Market Validation: 10 Ways to Rapidly Test Your Startup Idea
- Define your value proposition
- What is the value proposition?
- How to define your Value prop and customer segments?
- Other resources
Where it all started - Starting with WHY?
Start with Why
Why= “purpose, passion, inspiration, vision, reason, values”
How= manner of implementation
What= product/idea/business
Communicate from inside out
How do you align your/product's values with your customers
I have a startup idea! What do I do next?
Initial Research and Brainstorming
Also, please read this great article on how to evaluate startup ideas from "The Path Forward"
Key takeaways:
1. Staying objective.
2. Using the Lean Canvas to identify your assumptions.
3. Identifying assumptions to test your hypothesis
4. Test your assumptions around the problem, customers, and existing solutions.
5. Testing your unique value proposition and solution
6. Testing marketing channels
7.
7a Test value and revenue in an unscaleable way through a concierge service
7b Test value using prototypes
8. Keep learning more about your customers at all times
A four-step guide to evaluating startup and new venture ideas
Summary:
Early-stage investors and venture capitalists — way before they see a working product — need to see solid evidence that the new business idea has the potentials to grow quickly. Four factors need to be analyzed when assessing the potentials of a startup:
- The demand side — the problem, or initial conditions
- The supply side — the solution and offering
- The connectors — drivers, insights, or reasoning as to why the ‘assumed’ company, will successfully connect the supply and demand sides and create economic value
- The beliefs — the positive emotions, the excitement around the company and its people
Source:
Startup Ideation Process
Additional resources
Why Your Idea is Worth Nothing by Vlad Kachur
Elon Musk on Millennials and How To Start A Business
How to validate startup ideas?
Idea Validation: Steps and Tools for Testing Your Idea
Lean Market Validation: 10 Ways to Rapidly Test Your Startup Idea
Define your value proposition
What is the value proposition?
"A value proposition tells prospects why they should do business with you rather than your competitors, and makes the benefits of your products or services crystal clear from the outset" - Dan Shewan
How to define your Value prop and customer segments?
Use your value proposition to convey the strong message of why your product matters and explain in terms of "features vs benefits".
Other resources
How To Get A Startup Idea?
Why you should use the ideation process when building your startup?
Startup Idea: Ideation Guide for To-Be Entrepreneurs